Sinä

BRAND STRATEGY & BRAND IDENTITY

2024

Natural skincare that looks and feels as luxurious as it really is.

Natural skincare often looks either clinical or rustic. Sinä wanted neither. The goal was a brand as pure as its ingredients and as luxurious as its results.

We developed the concept first, then designed the identity, packaging and social media as one system. Every touchpoint speaks the same visual language, so Sinä is just as recognisable on the shelf as it is in a feed.

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